Alpeor - A Swiss Skincare Brand powered by Science & Nature

Our story: a family heritage, a Swiss legacy

Alpeor’s fabulous story & heritage started in the 1950s on the banks of Lake Geneva in Montreux, home to the iconic Mirabeau Well-Being Clinic. Nestled in the middle of mountains and meadows, this destination was acclaimed by Europe’s high society for its incredible microclimate and pure, reviving alpine air.

In this protected location, founder Alexandre Flueckiger’s grandmother, Maria Bovet, and her sister, Clotilde Flandin worked together creating much-loved beauty elixirs from local plants— many of which travelled across Europe, safely tucked into guests’ suitcases at the end of a visit. Their pioneering vision was a key source of inspiration for the Swiss skincare brand, developed some decades later by their grandson, Alexandre Flueckiger.

A visionary Swiss Founder

With the same visionary spirit as Maria Bovet, Alexandre decided to apply his exceptional plant expertise and knowledge to the field of cosmetics. He worked relentlessly with his R&D teams to uncover nature’s powerful secrets and craft the brand’s high-end skincare formulas. In the early 2000s, Alexandre Flueckiger proudly launched Alpeor, a unique Swiss skincare brand designed to target skin longevity and provide anti-aging solutions down to cellular level while passing on the true essence of the Swiss Alps, harnessed by science.

The Alpine Garden

An endless source of inspiration for the brand’s luxurious skincare

A hidden realm, nestled in the Swiss alps at an altitude of 2000 meters, where plants must adapt to withstand the elements: this is where we draw inspiration for our Swiss skincare brand. For decades, our CEO, Alexandre Flueckiger, has been fascinated by the kingdom of plants, exploring, watching, collecting samples and detailing his findings in fascinating herbariums.

A true ‘open-air laboratory’

The Alpine garden contains the secret to our high-end formulas, it is a precious gem, a true ‘open-air laboratory’ where Edelweiss, Rhodiola Rosea and Narcissus – the iconic plants that inspire our luxury brand skincare – grow in a pure environment.

What we have learned in this garden and the alps beyond, is that the plant world must constantly adapt and develop its own defenses: from one season to the next, it perpetually regenerates. It slows down its cellular activity, only to reactivate it afterwards. So why not deploy the same strategy to act against the aging process? Why not give the skin the same means of slowing down its biological clock to prolong cell life and combat external aggressions for youthful, radiant, uplifted skin?

The Brand

A Swiss skincare brand unlocking the secrets of nature for your skin

Welcome to the amazing, secret world of Alpeor. The brand is synonymous with exceptional skincare that boasts a fascinating story & heritage. Inspired by Alpine plants and powered with the best innovative, targeted formulas, our Maison creates highly effective luxurious skincare products.

Our Expertise:

Swiss made skincare with high performance formulas

Skin is a living organ. It is constantly changing and reacting to a variety of captors, it is the meeting point between the outer physical world and our inner bodies, our final line of defence. At Alpeor, we believe that skin deserves the best skincare products, specifically adapted to the nature of each skin condition and scientifically formulated to offer visible results.

Our mission is to achieve the perfect balance, preserving the youth capital of the skin as well as overall well-being.

Swiss essence and know-how

As a Swiss skincare brand with proven expertise in skin longevity, we pride ourselves on offering targeted anti-aging solutions. From preventive skincare to ultra-intensive treatments, we use our expertise in skin physiology and aging-related mechanisms, and select only the best natural ingredients to work in synergy at the core of the formula, bringing you the best possible solutions.

We look towards the kingdom of nature, long used for its benefits for our health and well-being to source the nutrients, such as antioxidants, the skin needs to regenerate itself. Our high-tech formulas also contain active ingredients obtained by biotechnology.

Our commitments

Responsible brand skincare

With plants as our inspiration, it is only natural that we care for the environment in which they grow, taking a holistic approach with responsible sourcing, limiting our environmental impact and preserving biodiversity.

We support the work of the incredible Alpine garden where we study the changing nature of the iconic plants we use for our Swiss skincare brand. Our formulas contain only highly concentrated, botanical active ingredients with proven effectiveness, harvested from certified organic alpine plants and blended with water from the Swiss Alps.

100% Swiss made

Our formulas contain only highly concentrated, botanical active ingredients with proven effectiveness, harvested from certified organic alpine plants and blended with water from the Swiss Alps.

Our supply chain is tightly controlled, there’s no place for mineral oils, silicone, Sodium Laureth Sulfate (SLS), ethanol alcohol, artificial colorants, parabens, phenoxyethanol or ingredients of animal origin. And, of course, no animal testing.

We are proud to certify that all our products:

Are 100% Made in Switzerland: entirely developed, formulated and packaged in Switzerland

Use certified organic Alpine plants

Use planet-friendly packaging: no cellophane, recycled and recyclable where possible, glass bottles over plastic